What does ‘commerce everywhere’ means for the relationship between commerce and marketing? How can reviewing commerce platforms along with martech reduce time-to-value? And how can brands knit together backend and frontend to drive lifetime value?

To find out more, watch this session from the SAP Together Works Summit, part of Econsultancy Live, featuring SAP’s Payal Hindocha, Director, GTM Solutions, and Rupert O’Halloran, VP Commerce Marketing and solutions.