Advertising 

Winner: Brass & Tall for Yorkshire Building Society, Tour de France 2014

Automotive

Winner: e3 for Kia Motors: Reevoo multichannel review project. 

Highly commended: Audi AG/ Level 4.0, Audi Personal Online Assistant

B2B 

Winner: ITV Studios, Digital Overhaul Project. 

Best Launch Campaign 

Winner: Sony, Playstation 4 launch

Charities, Government & Non Profit 

Winner: BPL for The Royal British Legion, Every Man Remembered. 

Highly commended: Cancer Research UK & MediaCom: #nomakeupselfie

Consumer Goods

Winner: Holler for P&G Always, #LikeAGirl

Content Marketing

Winner: Holler / Leo Burnett Toronto, Chicago, London for P&G Always, #LikeAGirl

Highly commended: Guardian News & Media, Where on Earth have you been?

Customer & User Experience 

Winner: RS Components: Driving conversion in a dynamic and collaborative way 

Data & Digital  

Winner: IBM Interactive Experience for The All England Lawn Tennis Club (AELTC), Wimbledon: The Championships, Wimbledon 2014

Email 

Winner: TripAdvisor: Motivating Our Community: Reviewer Leaderboards. 

Financial services

Winner: MBNA: Digital Communications Hub

Gaming & Gambling

Winner: M2M for Paddy Power: Right Behind Gay Footballers

Innovative New Technology 

Winner: Cancer Research UK: Play to cure: Genes in Space

Mobile

Winner: Arena for Domino’s Pizza: Getting our Mobile X Factor

Multichannel Marketing 

Winner: iCrossing for Visit Wales: Milestone moments for Visit Wales

Highly commended: Lucozade Sport: Conditions Zone

Performance Marketing

Winner: Summit for Argos: Predicting and Profiting from the future

Retail

Winner: RAPP for Mothercare: Becoming the world’s most caring retailer

Search Marketing

Winner: BrainLabs for Alpharooms: Using Real Time Bidding For Paid Search, The First Time Ever.

Social 

Winner: Holler / Leo Burnett Toronto, Chicago, London for P&G Always, #LikeAGirl

TMT (Technology, Media and Telecoms)

Winner: FusePump for Microsoft Mobile Devices: Taking Trackable Offers to Wherever Consumers Are Browsing

Travel and Leisure

Winner: Code ComputerLove for Chester Zoo: Mobile proves a roaring success for zoo

Highly commended: Cosmos Holidays and Brave Spark: Selfie Stories 

Video 

Winner: Holler / Leo Burnett Toronto, Chicago, London for P&G Always, #LikeAGirl

Web Optimisation

Winner: DigitasLBi for Cunard: Cunard web optimisation

Senior Digital Leader

Winner: Jon Davie, Zone

Grand Prix

Winner: M2M for Paddy Power: Right Behind Gay Footballers