It seems that barely a week goes by without fresh evidence of the unstoppable rise of the smartphone.
Just last month, two new reports highlighted just how much of a focal point our phones have become in all our lives.
Ecommerce checkout design has come a long way in recent years.
As many big retailers focus on making the process as seamless as possible, guest checkouts are now seen as standard and slow-loading speeds are a thing of the past.
It’s still sometimes difficult to think of brands that have managed to seamlessly join online and offline experiences.
In this post we look at three such brands doing just that.
Apple announced some pretty huge improvements to its software last week, and it’s clear that under Tim Cook the company is deviating quite significantly from its heritage as a predominantly closed eco-system.
By opening up Siri, Messaging, and Maps to third-party developers, Apple is well on its way to disrupting its OS proposition.
And with it, Apple (and others) is steering us towards the third wave of digital transformation, the ‘Platform Economy’.
Apple’s recent announcement that it is preparing to bring one-touch shopping to the mobile web points to a major milestone in mobile commerce.
Brands are moving past mobile hype and towards delivering options that customers want.
Mondo has been billed as ”a bank that’s as smart as your phone. Built for your smartphone, this is banking like never before.”
The “easy-to-use’ app apparently updates your balance instantly, gives intelligent notifications and aspires to be the best bank on the planet.
Well, how could I resist?
It’s no surprise that retail brands are increasingly looking to expand beyond their core market.
The opportunity to become established at an international level, engage new customers and ultimately, open up additional revenue streams is an enticing prospect for any brand with ambitions for growth.
For any online retailer, transporting a consumer seamlessly from the shopping to buying stage brings its challenges.
Checkout, the pivotal moment to secure the sale, is still an area where many retailers struggle to provide a customer-centric experience.
Hiya everyone, we’ve got more 2016 predictions for you, this time in all-new ecommerce flavour.
Thanks go to our topic experts – a shoe-seller, an adult-toy-purveyor, and a consultant and #ecomchatter respectively.
If you want to try our other flavours, we’ve done SEO, content, programmatic advertising and UX.
Twitter has announced more platform partners to enable its ‘Buy’ button within shared or promoted posts.
Demandware, Bigcommerce and Shopify will both be offering clients the option of adding commerce functionality to their tweets, but are users really that interested in buying directly from Twitter?
The announcement that Apple Pay would be extending to the UK in July 2015 created a buzz of excitement in the technology and payments world.
Apple claims the new product will enable consumers to substitute their existing bank card and use their iPhone 6, 6 Plus or Apple Watch instead.
It’s very easy to spend the day in London and assume we are now fully entering into a ‘cashless society’.
Yesterday I used my contactless debit card to pay for everything I needed in the city: the tube, an unreasonably priced coffee, lunch, an unreasonably priced round of drinks, a tipsy purchase of some blu-rays I won’t actually watch.