The best digital marketing stats we’ve seen this week
In this week’s digital stats roundup, you’ll find news about Instagram, digital out of home ads, personalisation, and lots more to boot.
In this week’s digital stats roundup, you’ll find news about Instagram, digital out of home ads, personalisation, and lots more to boot.
Read on for this week’s digital stats roundup, which includes news about cart abandonment, fast-growing brands, luxury shopping, and programmatic advertising.
Instagram’s ongoing experiment involving the removal of like counts from posts appears to be well-received by some consumers who say that they feel the Instagram experience is more enjoyable without the metric. But what’s potentially good for mental health has sparked influencer fears over demetrication — fears that early data suggests might be justified.
It’s a cracking stats roundup this week, so let’s waste no time before we dive in.
If you’ve ever posted on Instagram, you’ll relate to the sweet torture that comes in the aftermath as you wait for the ‘likes’ to roll in; each one a metaphorical pat on the back.
Welcome to your weekly stats roundup. This week’s includes news about Instagram fakery, app downloads, mobile targeting, and lots more.
What’s been happening in the world of digital marketing this week?
We’ve got news about sustainability, digital ad spend, social media usage, and lots more in this week’s roundup.
Instagram recently set out to understand more about its users, specifically in terms of the kind of content people want to see from brands on the platform.
This week’s stats roundup includes news about Instagram usage, customer loyalty, and marketing metrics.
Last week, Instagram launched a brand new ecommerce checkout feature for more than 20 top brands – including Kylie Cosmetics, Nike, Uniqlo and Warbly Parker.
Companies are pouring billions of dollars a year into social media and influencer marketing campaigns, many of which target consumers on Facebook-owned Instagram, in an effort to parlay social engagement into sales.