Sean Donnelly

About Sean Donnelly

“Seán Donnelly’s background is in innovation management. Before joining Econsultancy as senior analyst, Seán worked at Dublin City University (DCU) where he led the delivery of over 150 digital marketing, ecommerce and elearning consulting projects with SMEs and international businesses. An award winning educator, he has lectured in digital marketing at Dublin City University, University College Cork, National University of Ireland and Cass Business School.

He was also at the forefront of digital marketing training in Ireland. He led a digital outreach project called Techspectations, which delivered more than 15,000 seats of free digital marketing training through a syllabus of marketing workshops and bootcamps attended by professional marketers and business owners.

Seán holds a BA in International Business and Languages (German and Spanish) and a Masters in Electronic Commerce from Dublin City University.”

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Trends and Innovation Ecommerce

Ecommerce Quarterly: Q3 2021

A guide to the latest trends, developments, and statistics in ecommerce, providing a snapshot of what is happening right now in ecommerce and what you need to be aware of.

Webinar Resources Ecommerce

Webinar: Ecommerce Trends

Discussing key trends and insights from Econsultancy’s Ecommerce Trends report and Third-party Marketplaces Best Practice Guide, this webinar also examines the evolution in online consumer behaviour, developments in social commerce, and other related topics.

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Trends and Innovation Delivery and fulfillment

Ecommerce Quarterly: Q2 2021

This edition of the Ecommerce Quarterly covers the impact of Brexit, increasing demand for hybrid fulfilment options and innovations in ambient commerce.

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Trends and Innovation Ecommerce

Ecommerce Trends

This report identifies, analyses and evaluates emerging ecommerce trends and considers how brands can navigate them.

Article People and Skills

Introducing the 10Cs of Modern Marketing Mindset

Econsultancy’s ’10Cs’ model is a framework that marketers can use to reflect upon and model their own mindset. It defines specific characteristics that contribute to success as an individual, as part of a team or within the wider organisation.

Article Ecommerce

Rory O’Connor, Founder and CEO of Scurri, on how retailers are adapting during Covid-19

Rory O’Connor is the founder and CEO of Scurri, a provider of software that connects and optimises the ecommerce ordering, shipping, and delivery process. Econsultancy caught up with him to find out his view on the long-term trends affecting retail, how retailers have been adapting to the pandemic, and what advice he would give to young junior professionals just entering the industry.

Article Innovation and Trends

Demystifying the hype around blockchain for marketers

Most business leaders understand that innovation typically comes from the edges of the business, not its core. That is why many companies will create R&D or innovation functions, separate from day-to- day operations.

Article Innovation and Trends

Marketers, beware these six misconceptions of AI

The subject of AI is mired in hype.

AI proponents point to utopian futures where computers serve humanity and help us to achieve immortality while sceptics worry about the existential threat of computers choosing to make humans extinct!