Toby Carvery’s TikTok campaign increases footfall
The restaurant chain worked with OneFifty Consultancy to increase brand consideration among younger consumers
Applebee’s ‘Taste My Face’ social media campaign boosts Generation Z footfall
The US-based bar and grill chain partnered with beauty brand, Winky Lux, with support from Current Global, and Grey, for a tongue-in-cheek, humorous video content campaign which drove conversation and a 17% increase in target visitors
Cadbury Fingers’ sign language campaign drives 20% brand awareness uplift
The biscuit brand recreated the social exclusion experienced by deaf people, among hearing people
Slovak hot drinks brand grows online revenue by over a third with educational content
Popradske worked with digital agency Basta Digital to create authoritative articles on 2,000 topics
Costa Coffee increases sales with digital-first loyalty programme
The coffee shop chain worked with M&C Saatchi to develop community-led content and relaunch its app, drive loyalty and a 16% uplift in transactions
Cadbury boosts sales and first party data with Worldwide Hide online Easter egg hunt
The confectioner partnered with VCCP for an engaging Google Maps-based user experience which led to an Easter egg sell-out.
Maltesers’ #TheMassiveOvershare purpose-led campaign boosts sales by 7%
Working with AMV BBDO, the confectionery brand’s omnichannel campaign used influencers to normalise conversations around maternal health This campaign was shortlisted in the Marketing Week Awards 2022
Weetabix’s ‘Beanz on Bix’ social media campaign leads to 15% sales uplift
The cereal brand worked with FRANK on a campaign based around unusual Weetabix food pairings, to drive online conversation and engagement This campaign was shortlisted in the Marketing Week Awards 2022
Chupa Chups’ Hallowe’en TikTok campaign drives 21% sales uplift
The confectionery brand worked with Wavemaker on a branded and native content campaign, working with influencers to build reach and engagement.
Italy’s top pasta brand emphasises authenticity and sustainability to reach its highest-ever UK market share
Barilla partnered with Bray Leino for a multi-channel campaign which aimed to remind locked-down Brits of Mediterranean holidays to rekindle their interest in genuine Italian pasta.
Food ingredients supplier Ingredion aims to give manufacturers a taste of the plant-based future
The US-based company’s campaign takes customers into its Alternative Universe to demonstrate the size of the opportunity around plant-based proteins.
McDonald’s Hong Kong increases in-app orders by 550% by optimising mobile analytics
The restaurant chain worked with Media.Monks to adopt a user-centred, ROI-focused data analysis approach which drove more revenue for almost two thirds less cost