Financial services industry body drives training sign-ups with omnichannel campaign
CFA UK worked with Vested on a research-based, two-phase campaign which generated £225,000 revenue from training registrations
Financial markets company boosts revenue 13% while reducing paid search budget
London Stock Exchange Group worked with The Media Image to adopt a more sophisticated bidding strategy for paid search.
Microsoft and Accenture achieve 1,100% ROI with account-based marketing campaign
Avanade, a joint venture of the two companies, worked with Really to target executives at the UK’s 11 water companies.
Tax compliance company drives €1m new revenue with ABM targeting campaign
Taxually worked with Sharper B2B Marketing on a personalised email marketing and LinkedIn advertising campaign which was aligned with sales outreach
Business software company increases conversions by 200% with website upgrade
ChartHop worked with Octopus Group to make its website easier to both navigate and maintain
Automotive ecommerce site optimises first-party data strategy to improve conversion rates by 50%
Vanarama used BlueConic to unify and activate its first-party data to gain real-time insights, improve its customer experience and reduce its costly reliance on third-party data
LG’s content and paid social campaign boosts B2B sales leads
The heating and air conditioning manufacturer worked with FINALLY Agency to engage target customers with tailored creative and monitored effectiveness for ongoing
Cloud computing brand drives 11 million clickthroughs through to website with animated music videos
Citrix worked with SHIFT Communications on a comic campaign for its Desktop as a Service offering.
Irish Life Health boosts B2B leads with ABM approach
The health insurance provider worked with ReallyB2B on a research-led, multi-channel strategy which combined email marketing, personalised content hubs and LinkedIn engagement.
Data provider drives 11% increase in online engagement with research-driven content campaign
Loqate’s academic-backed research gave its campaign more credibility, shareability and longevity
Pipe manufacturer’s multichannel campaign drives 12% sales uplift
Wavin partnered with Tangerine for its Pride of Plumbing storytelling brand engagement campaign across social media, digital PR and email marketing
Adobe’s virtual ‘Book Club’ event drives c-suite engagement
The tech company worked with Agent3 to use different types of content across multiple channels before, during and after the event, to increase marketing leads.